When I first started covering news stories, police were rightfully suspicious and wonder who is this guy and
The hat made me recognizable to the public officials and the public. Adding the trench coat was a natural progression. I joke about it that I go work in costume but it also allows me to do something no other media can do and that is come out from behind the logo. To be a real person. People like that.
My audience has grown substantially since the early days and most cops and firefighters now know me. I learned the other night covering a fire a cop didn’t care who I was, I went to the next block and the cop was happy to see me again. It also stands out in my mind when I’m at a shooting and people shout out “It’s DoingItLocal!” or as I’m walking to a fire and people are looking out their windows, recognize me and give me a wave. All it comes down to is I just want to tell you the story of what is going on in your neighborhood.
